Privacy Policy

[LEGAL ENTITY NAME], trading as [TRADING NAME], [BUSINESS ADDRESS]. For any privacy questions or requests, contact us at [CONTACT EMAIL].

Information you give us directly:

• Contact details: name, email address, Instagram handle, and (at certain steps, such as booking a call or completing an intake form) your phone/WhatsApp number.
• Information you submit in forms, applications, bookings, or messages (e.g. your goals, niche, and other details you choose to share).

Information collected automatically:

• Usage and device data such as IP address, browser type, pages viewed, and referring source, collected via cookies and similar technologies (see §9).

Information from third parties:

• Booking, messaging, and CRM platforms we use (e.g. scheduling and contact records) may provide us with information related to your interactions with us.

We use your information to:

• Deliver the free guide and any resources you request;
• Send you marketing communications by email, SMS, and WhatsApp where you have consented (see §5);
• Schedule, confirm, and remind you about calls;
• Respond to your enquiries and provide support;
• Operate, analyze, and improve our website, content, and offers;
• Comply with legal obligations and enforce our terms.

Where GDPR or UK GDPR applies, we rely on:

• Consent — for marketing communications and non-essential cookies (you can withdraw consent at any time);
• Legitimate interests — to operate and improve our business, where not overridden by your rights;
• Contract — to provide a service you have requested (e.g. delivering a guide or scheduling a call);
• Legal obligation — where we must process data to comply with the law.

When you opt in, we may contact you by email, SMS, and/or WhatsApp (our WhatsApp messages are sent from Alfie at [TRADING NAME]). Message frequency varies. Standard message and data rates may apply.

You can opt out at any time:

• Email: click "unsubscribe" in any email.
• SMS / WhatsApp: reply STOP to opt out (reply HELP for help).

Opting out of marketing does not stop essential service messages (e.g. a call confirmation you requested). We do not sell your personal information.

We share data with trusted third parties who process it on our behalf, including:

• CRM & messaging — GoHighLevel / LeadConnector (email, SMS, WhatsApp automation);
• Database & hosting — Supabase and our website host;
• Scheduling — Cal.com;
• Messaging infrastructure — Meta Platforms (WhatsApp) and any SMS/email delivery providers;
• Payment processing — [PAYMENT PROCESSOR, if applicable];
• Analytics — [ANALYTICS PROVIDER, if applicable].

We may also disclose information where required by law, to protect our rights, or in connection with a business transfer. Each provider processes your data under its own terms and privacy policy.

We and our providers may process your data in countries outside your own, including the [e.g. United States]. Where required, we use appropriate safeguards (such as Standard Contractual Clauses) for these transfers.

We keep your information for as long as needed to provide our services and for legitimate business or legal purposes. When no longer needed, we delete or anonymize it. You may request deletion at any time (see §10).

We use cookies and similar technologies to run the site, remember preferences, and understand usage. You can control cookies through your browser settings; disabling some may affect site functionality. [If you use ad pixels such as Meta Pixel, disclose them here.]

Depending on where you live (e.g. under GDPR/UK GDPR or the CCPA), you may have the right to:

• Access, correct, or delete your personal information;
• Object to or restrict certain processing;
• Withdraw consent at any time;
• Request a copy of your data (portability);
• Opt out of the "sale" or "sharing" of personal information (note: we do not sell your data);
• Lodge a complaint with your data protection authority (in the UK, the ICO).

To exercise any right, email [CONTACT EMAIL]. We will respond as required by applicable law.

We take reasonable technical and organizational measures to protect your information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

Our site and offers are not directed to children under [16 / 18], and we do not knowingly collect their data. If you believe a child has provided us information, contact us and we will delete it.

We may update this Policy from time to time. The "Effective date" above shows the latest version; material changes will be posted on this page.

[LEGAL ENTITY NAME] · [BUSINESS ADDRESS] · [CONTACT EMAIL]